November 15, 2007

Goodbye New Frontier

The New Frontier opened in 1942, (actually known then as the Last Frontier) back in its heyday it was every bit as impressive as any other hotel in Las Vegas. In fact, it was the first place that Elves Presley played in Las Vegas.

Perhaps, best known these days for its all-female bikini clad mechanical bull riding, the New Frontier once had all the glitz and swagger that all Las Vegas hotels are built with. It had once played host to such entertainers as Ronald Reagan, Wayne Newton, and Siegfried and Roy. But, amongst today’s behemoths the 65 yr old 16 story hotel looked out of place. So it had to go.

It will soon be replaced by an $8 billion resort that will bear the name of The Plaza and set to open in 2011. IDB Group and Elad Group, the owners of the Plaza hotel in New York, said the new property would include a luxury hotel with about 3,500 rooms, private residences, retail space and a casino bearing the Plaza brand to reach the highest end of the market.

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